Precious Nature

Achieve the perfect color with
delicious ingredients borrowed from Italian cuisine.

We love color when it's good

Precious Nature provides the perfect recipe for an irresistible color service: an explosion of pleasure for the senses, sensual textures and sensational results.

There's something for all tastes


It has a repairing effect on natural color.


Protects cool brown shades.


To intensify warm brown hair.


Antioxidant action for red hair.


Conditioning action for blonde hair.


*After 12 washes, Precious Nature Hair Color maintains up to 86% color. Instrumental test carried out on shades 7 and 5.66.
**After four UV irradiations, corresponding to 30 hours of sun exposure. Instrumental laboratory test using a solar simulator.
***Hair colored with Precious Nature Hair Color saw up to +234% increased shine. Instrumental test carried out on shades 7 and 5.66.
****Improved manageability after three successive color applications.
  • As if freshly colored even after one month*
  • Highlights beach proof**
  • Double the shine***
  • Improved manageability after each color service ****
  • 100% grey hair coverage
  • Lifts up to 3 levels

Our range

Browse the Hair Menu and choose
the best solution for your hair.

Choose two colors to compare